Neil Patel marketing website redesign
Neil Patel, the cofounder of the Crazy Egg, KISSmetrics and one of the best online marketers in the world approached Triple Magic for a redesign of his personal website - NeilPatel.com.
Neil delivers results for amazing companies like Amazon, NBC, GM, HP, Facebook, Sales Force, Intuit and Viacom. He had a high converting website, but he was looking for an update that will reflect his forward thinking and visionary attitude.
The updated interface had to be minimal but attractive at the same time, with a clear focus on conversion. It was a tough task, but we loved the challenge.
In the design process we cleaned the interface, removed the unnecessary elements and created a flat look and feel. We also worked relentlessly to make the text on the page easier to read and to have all the strong social validation ares (logos and testimonials) pop up.
After we had a good structure for the design we added small, carefully crafted details to the design. Small details are the only way to add personality, style and memorability to a minimal design. Through the whole process we were high on communication with Neil, we made suggestions and integrated his feedback and unique ideas.
The final result is modern, minimal and attractive at the same time. It has personality, and it’s business and conversion oriented.
Neil Patel personal brand takes a step even further with this redesign.